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	<title> &#187; shaw</title>
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		<title>Real-time search, real life problem</title>
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		<pubDate>Thu, 28 Jan 2010 04:20:47 +0000</pubDate>
		<dc:creator>Alexander Zagoumenov</dc:creator>
				<category><![CDATA[Social media marketing]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[problems]]></category>
		<category><![CDATA[shaw]]></category>
		<category><![CDATA[Twitter]]></category>

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		<description><![CDATA[One of the key questions I get when discussing social media with businesses is: how can we see a result of a social media benefiting companies. Here&#8217;s one of numerous examples of how public perception, real-time data and tools like Twitter shape the new future for marketers. This is real life, real-time case that&#8217;s happened [...]]]></description>
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