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October 17, 2011
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5 reasons to SEO images on your website

5 reasons to SEO images on your website

Image or a picture on your website is content that’s being indexed by Google. Moreover, Google has a separate search engine for images. These are 5 reasons to use and SEO image files for search engines like Google.

Image files contribute to your on-page SEO

seo image files onpage 5 reasons to SEO images on your website

Any given page on your website will have a number of content types showing. For example, it’s going to be text, video, links, images. Each of those on-page SEO elements play as a team to identify the relevance of your page for Google. That is why I strongly recommend that each of your pages has an SEO optimized image.

Image files can bring you additional SEO traffic

seo image files traffic 520x329 5 reasons to SEO images on your website

People conduct image searches every day. Be it for their research project, client presentation or their next blog post. If your images are optimized properly, then you’ll get up on Google’s list for relevant search terms. People will follow links from those images that lead to your website.

Great image files work as a link building SEO strategy

seo image files linkbuilding2 5 reasons to SEO images on your website

I’m not saying people always give credit to image authors, but sometimes they  do, and that results in a link back to your website. A link to the original source, if placed, is usually left in a caption of the image or on the image itself (see the example above). That is one of the best way to get a link juice from relevant websites.

Use image files to simplify website browsing

seo image files browsing 5 reasons to SEO images on your website

As they say, a picture is worth a thousand words. So use images on your website to convey your thoughts and ideas clearly, and make if fun, of course. If you’re running a blog, then you should use images more. Posts with images tend to produce more user engagement.

SEO image files to improve social media sharing

seo image files social sharing 5 reasons to SEO images on your website

Every time your post gets shared on Facebook, Linkedin, Digg, StumbleUpon, etc. page image is used as a thumbnail for those shared notes. If your post or page doesn’t have images, then that thumbnail spot will be empty. Make sure you have a picture in there and this picture entices people to click on your shared content.

Did I miss an important reason to SEO image files on a website? Feel free to let me know in the comments here. Share this post if you feel someone else can benefit from it. Coming up is a post on HOW to SEO image files on your website.

Let me review your website and recommend improvements

Related posts:

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  2. How to SEO your PDF files?
  3. Website SEO: Implementation, step 3
  4. On-page SEO factors affecting rankings (Part 3)
  5. On-page SEO factors affecting rankings (Part 2)

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