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July 1, 2011

Email marketing: NextSteps.org

NextSteps is an municipal organization in Calgary responsible for youth employment development. It’s important for Next Steps to utilize modern technologies to communicate with their primary target market – youth. Read on…

July 1, 2011

Banner campaigns & email marketing: Rolex

My relationship with Rolex wasn’t as lasting as the one with MB or Vegas but still allowed me to meet some great people and participate in a couple of awesome projects. Read on…

July 1, 2011

SEO, social media & email marketing: Barb Higgins

This was just tonnes of fun! Those of you who know me can definitely attest to it. I learned lot, met a bunch of great people and produced some good results. We didn’t get there, but we sure had some awesome experiences along the way. Read on…

July 1, 2011

Email marketing: Visit Las Vegas

Working at Critical Mass I was part of a few great teams. VisitLasVegas was one of them! Besides getting the coffee :) (just kidding) my role involved email marketing campaign coordination and management. Key elements included: